The crayon Lifestream tagged with greg-verdinoabout lifestream
The social media deadzone: why only tools focus on tools
This morning I happened across the above graphic in an older Center Networks post and it triggered a quick thought on a familiar theme. I have often chided marketers for focusing too much on specific tools, platforms,…
greg_verdino
gregverdino.typepad.comJanuary 27 2010, 6:54am
comments »Will we finally stop screwing around with social in 2010?
It has been at least a couple of years since I've done a proper "predictions" post, although last year I contributed to a fantastic 2009 predictions ebook that Peter Kim pulled together. This year I contributed to…
greg_verdino
gregverdino.typepad.comJanuary 12 2010, 6:47am
comments »crayon to the power of Powered
As y'all know, I've been holding down the virtual fort at crayon for the past two-and-a-half years. We've had our ups -- I've had the opportunity to work with some great people and some great clients. But believe…
greg_verdino
gregverdino.typepad.comJanuary 11 2010, 4:51am
comments »From New York City to Music City: new 2010 speaking gigs
As the new year kicks into gear, my speaking calendar is already starting to fill up. Here are the details on my first two 2010 speaking engagements - a February panel appearance at the Engage! Expo in NYC…
greg_verdino
gregverdino.typepad.comJanuary 7 2010, 10:35am
comments »You might have noticed that things have been a tad quiet 'round these parts for the past few weeks, but I might as well make it official... I'm taking a bit of a break from blogging until…
greg_verdino
gregverdino.typepad.comDecember 29 2009, 3:01pm
comments »What are your plans for 2010? How about for Dec 16th, 2009?
It's hard to believe the year is almost over, isn't it? Although December has only just begun, some are no doubt already gearing up for that one magical moment when they can get drunk on champagne, count backwards…
greg_verdino
gregverdino.typepad.comDecember 3 2009, 8:25am
comments »Here a friend, there a friend, everywhere a friend, friend...
Just before Thanksgiving, I posed a question to my Twitter followers: "Has social networking made 'friendship' the highest form of interpersonal relationship? Or has it all but stripped the term of its meaning?" I suppose this was a…
greg_verdino
gregverdino.typepad.comNovember 30 2009, 5:51pm
comments »Just a friendly reminder that I'll be co-presenting a free blogging basics webinar tomorrow afternoon (11/19/09). The event is hosted by Target Marketing magazine and sponsored by Compendium Blogware, and takes place online at 2pm ET. There's still…
greg_verdino
gregverdino.typepad.comNovember 18 2009, 5:48am
comments »Tim Goggin: looking for love in all the social places.
Meet Tim Goggin. He's a single 32-year old entrepreneur who is (if you believe his pitch) the "most interesting man in San Diego." He's also pretty frustrated with the tried-and-true dating scene and thinks social media may be…
greg_verdino
gregverdino.typepad.comNovember 9 2009, 9:28am
comments »Upcoming speaking: free blogging basics webinar
You're probably not a blogging n00b but you probably know someone who is -- a client, a coworker, someone new to the industry or your mom perhaps. If so, you should let them know that I'm taking part…
greg_verdino
gregverdino.typepad.comNovember 4 2009, 4:23am
comments »Podcaster J.C. Hutchins has killed the president
Not the real president and not in real life. And technically speaking, J.C. didn't do the deed -- but he dreamed up the child/assassin who takes down America's main man in the opening lines of his sci-fi thriller…
greg_verdino
gregverdino.typepad.comOctober 27 2009, 2:30pm
comments »Waxing about crayons and candles
Greg Verdino, our Chief Strategy Officer, reminded me of a certain birthday today: crayon's. The little company I founded 3 year's ago is a walking and talking toddler. No more terrible 2's, although I think we were…
joseph_jaffe
jaffejuice.comOctober 26 2009, 6:57am
comments »What's the price of five dollars?
That wasn't meant to be a trick question, but rest assured the answer isn't five dollars.Here's the scoop. I drive a Nissan Altima and I've been reasonably happy with it. It's neither the best car I've ever…
greg_verdino
gregverdino.typepad.comOctober 22 2009, 8:57am
comments »What if the future of technology isn't technology?
This is just flat-out smart and cool. The Institute for the Future teamed up with Sun Microsytems and Boing Boing to host The Digital Open, a tech expo for teens under the age of 17. Last week they…
greg_verdino
gregverdino.typepad.comOctober 20 2009, 8:41am
comments »This is just a quick jumble of recent and new items that may be of interest (to me, if not to you.) Blog World & New Media Expo: I'm fresh back from Las Vegas where, as I…
greg_verdino
gregverdino.typepad.comOctober 19 2009, 12:54pm
comments »Turn skeptics into advocates at Blog World Expo
Tomorrow morning I hop a plane to Las Vegas where, on Saturday afternoon, I'll be speaking at Blog World & New Media Expo. In my session -- From Skeptic to Advocate: Making the Business Case for Social…
greg_verdino
gregverdino.typepad.comOctober 14 2009, 5:54am
comments »This morning, as I was doing some research for microMARKETING I came across a great quote by a religion scholar named James P. Carse. The quote comes from his book Finite and Infinite Games, which served as inspiration…
greg_verdino
gregverdino.typepad.comOctober 7 2009, 6:48am
comments »Social media marketers are a shallow bunch
I'll warn you right now, this is a rant. And like all (good?) rants, it's kinda one-sided. So feel free to disagree. Feel free to prove me wrong... that's what comments are for. :-) Cholesterol-and-sodium mecca T.G.I. Friday's…
greg_verdino
gregverdino.typepad.comSeptember 17 2009, 6:54am
comments »What Do Chaos, AT&T, MTV and Oral-B Have in Common?
Ostensibly, not much -- although did I ever tell you I once saw Chaos Scenario author Bob Garfield standing outside TRL, flashing his pearly whites as he texted his bff that he just caught a glimpse of Nick…
greg_verdino
gregverdino.typepad.comSeptember 14 2009, 5:45am
comments »Win an insider's view of Living in HD and some great gear too
The days, nights and weekends have been super-busy for those of us working at crayon -- just one of several reasons you've seen fewer scintillating blog posts than you've come to expect 'round these parts. So in this…
greg_verdino
gregverdino.typepad.comSeptember 1 2009, 7:55am
comments »The first step is often the hardest step, isn't it? Unless it's the first step you take off the plane in Las Vegas. Not irrelevant but not really my point either... I'm talking about getting buy-in for your…
greg_verdino
gregverdino.typepad.comAugust 20 2009, 10:09am
comments »Kick social media addiction by embracing social media
This morning I noticed a few of my Facebook and Twitter friends linking to StopWritingOnMyWall.com, a site for the Social Media Addicts Association. The SMAA aims to break addicted social media dorks users of their habits and their…
greg_verdino
gregverdino.typepad.comAugust 13 2009, 7:32am
comments »The ghosts of media and marketing past
I feel like it has been a while since I've written a nice, meaty blog post here -- but I've been tweeting and posting regularly at Verdino Bytes. As a reader, you know that my posts focus mostly…
greg_verdino
gregverdino.typepad.comJuly 30 2009, 7:45pm
comments »Bad Pitch teleseminar to teach PR folks how to pitch so good
Over the past few years, just about every snarky marketing blogger has written a post (or two or ten) about poorly done influencer outreach -- sometimes just to shame boneheaded brand or agencies, other times to offer their…
greg_verdino
gregverdino.typepad.comJuly 22 2009, 12:01pm
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