If you haven’t been living in a hole in the ground, by now you’ve seen the evolution of dance…. [youtube]http://www.youtube.com/watch?v=dMH0bHeiRNg[/youtube] Judson Laipply does a hilarious 5 minute sketch dance comedy of all the different types of dance out there. The video made me laugh out loud and almost pee my pants.
The reason I write about this year-old web video is because Judson Laipply is going to be launching his own Web TV show soon and I thought it was a great way to showcase a unique way to utilize New Marketing. The “93 Colors” consist of other forms of marketing besides blogs, podcasts, and wikis. Web TV is a great way to get your message out in an entertaining and consumer friendly way. I heard in Cnet’s Nov. 22nd podcast that this is the age of video advertising. The “experts” say there is a huge increase in the amount of video advertising out there and they warn that consumers only have a 10 second attention span for online video advertisement. I think that is just because they are too similar to current TV ads. I’m saying let’s make them more interesting and more consumer friendly. Let me know what you think.