March 2nd, 2010

JJTV #79 – Keynote for a Cause

Redcross_jj
We all can help in times of need.

This episode is all about social media actually stepping up to the plate instead of beating chests, hyping, commenting, speculating, positing, tweeting and retweeting...actually making a difference.

I want to see other "so called social media experts" doing likewise.

That's one way we get to show the social media works, is real, and can make a difference.

I want to personally thank the folks over at Nascom (as per the check above) and Mars (donating directly on behalf of me) for their generosity, vision and stepping up when it really counts.

Additional links:

Spread the word:

  • Share JJTV with the world, your clients, co-workers, colleagues, friends and family 
  • Tweet or RT: New JJTV - Social media proves its worth in helping Haiti via Keynote for a Cause - http://bit.ly/9EaoQk
  • Subscribe to the show via iTunes or YouTube
  • Leave a video comment

Thank you to HP for sponsoring this show. In addition to their Employee Purchase Program (see below), you can also participate in their very worthy Create Change program. In a nutshell, for every purchase you make at the Direct Store, HP will donate 4% of the total product purchase to support a range of charities in the areas of conservation, education, enrichment systems, healthcare support, disaster recovery and the battle to fight poverty. These charities include: WWF, Junior Achievement, American Red Cross, CARE, Susan G. Komen, Make-A-Wish Foundation®, and DonorsChoose.org

You're invited to participate in HP's Employee Purchase Program (EPP) for friends 'n family discounts on the full portfolio of HP and Compaq consumer products. Here's what you need to do:

  • Visit www.hpshopping.com/employee/jaffejuicetv and register to join the program
  • You'll need to enter in EPP company code: 3807
  • You'll receive additional exclusive offers if you sign up for the Monthly EPP newsletter
Joseph Jaffe

Categories

"American Red Cross", "Keynote for a Cause", "Red Cross", "Social Media Experts", "Thought Leadership", Belgium, Cause New Marketing, Content is King, Current Affairs, HP, Haiti, Hewlett Packard, Inside the fish bowl, JJTV, Jaffe Juice TV, JaffeJuiceTV, Joseph Jaffe, Making a difference, Mars, Masterfoods, Nascom, Social Media, Social Media Matters, charity, jaffe, powered, socialmedia
Comments

January 26th, 2010

Keynote for a Cause – the Final Tally: $20,000 to Haiti

Really proud to announce that - thanks to two companies (one a large CPG global brand and one a Belgian agency) and my big mouth, I will be donating $20,000 to the Red Cross' Haiti Earthquake Relief Fund/efforts.

It's also been great to see how this has caught on and how many people are following suit. The more, the merrier.

Joseph Jaffe

Categories

"Keynote for a Cause", "Red Cross", Cause New Marketing, Haiti
Comments

January 26th, 2010

Donate your Beans here

Been a little slow on the draw to cross post my monthly stint on The BeanCast, so here is the direct download (which will download automatically if you are subscribed to Jaffe Juice - The New Marketing Podcast)

Topics covered on the show included:

  • Haiti Text Messaging Campaign and Best Practices
  • Conan versus Leno (Told ya!)
  • IKEA's Easy to Assemble Web Video success
  • Google leaves China
  • Vanity Fair's Tweetheart Racism Kerfuffle

Guests on the show (including yours truly) included:

Bill Green, Publisher, Make The Logo Bigger and co-host of AdVerve

Joseph Jaffe, Chief Interrupter, Powered (Find out about Joe's podcasts, video content and auction of a keynote for Haiti at JaffeJuice.com)

Åsk Wäppling, CEO, Adland.tv

Dave Wilkie, Blogger/Copywriter, Hire Dave at GreenHammock.com and read his blog Where's My Jetpack? (Like to read, or better yet publish, Dave's first novel? Find out more at Random Scratch)

Joseph Jaffe

Categories

"Dave Wilkie", "Easy to Assemble", "Red Cross", "Tonight Show", "Vanity Fair", Beancast, Bill Green, Bob Knorpp, Branded Entertainment, Cause New Marketing, China, Conan, From the "I told you so" files, Google, Haiti, IKEA, Inside the fish bowl, Jaffe Juice - The New Marketing Podcast, Joseph Jaffe, Leno, Marketing Podcast, Sightings of the 30-second spot, Television, Ugly Stuff, ask wappling
Comments

January 17th, 2010

Keynote for a Cause (Reserve has been met)

Update: The reserve has been met. Current bid is at $10,000. Let's go up in increments of $5,000, shall we? $15,000 to play

Update: My friend, and fellow agency-entrepreneur, author and thought leader, Mitch Joel, has joined the "Keynote for a Cause" meme. Why not bid on both of us? We'd make a formidable 1-2 punch at your next conference...

I'm going to keep this short and sweet. I'm auctioning off a keynote presentation with 100% of the proceeds going to the Red Cross / Haiti Relief.

I'm putting a reserve at $10,000.

If you want to put in a "bid", DM me on Twitter (@jaffejuice) or e-mail me: jaffe [at] powered [dot] com

I'll update any bids on this post.

Bidding ends Wednesday, 1/20 at midnight.

Travel outside of NYC would be over and above. As would any copies of my 3 books.

Step up. And while you're at it, text HAITI to 90999 to donate $10. Do it now.

Joseph Jaffe

Categories

"Earthquake Relief", "Keynote Presentation", "Red Cross", Cause New Marketing, Haiti, Joseph Jaffe
Comments